2013’s Business trend: e-learning

It’s hard to believe that we’re already in the third month of 2013 and this year’s business trend is already proving popular.

e-Learning is topped to be one of this year’s biggest trends, with enrolment in digital training platforms growing by two per cent. This is according to Tammy Smulder, managing director of marketing consultancy firm SCB Partners. The use of technological devices such as smartphones and tablets, plus the the use of podcasts or other new content sources, will help to boost interest in virtual platforms.

Ms Smulder also indicated that participation in design, technology and entertainment is at record levels, which is reflected in the number of people who are engaging with e-learning services (up to 220 million per provider).

Online training is perfect for those employers who are struggling to find time to roll out education to their staff. Not only does it save time, it reduces training costs and can be accessed 24/7 to suit the needs of your employees.

Using technology to train employees could make the learning process more integrated, with employees able to digest information with greater levels of engagement. According to an article written for HR Magazine, it is critical for MDs to overcome the barriers preventing them from using online resources to upskill their workforce.

To overcome these barriers it would be ideal if companies used technological devices that were used in people’s everyday lives, e.g. smartphones, computers and tablets. Employees could then access the virtual learning platform in methods that they are already used too, increasing usability, interaction and engagement.